Leanometry is a digital agency based in Santa Monica, California that helps clients design and develop marketing ideas. The company’s blog provides useful information and tips on marketing, startups and entrepreneurship all with an end goal of achieving business success.
Visual Aesthetics – 7
The site’s layout design is very simple, straightforward and eye-friendly. The posts include photos and videos which make them more appealing. There’s room for improvement, though, to enable it to gain more traffic moving forward.
User Friendliness – 9
The blog is easy to navigate. Visitors looking for specific topics can check the categories on the right column. There are other links on the top of the page and on the right column as well. The site could use a return or back to top link, though, for better navigation once a visitor reaches the bottom part of the page.
Reading Enjoyment – 10
Business owners and marketing people should be able to gain insights from the blog. Interesting and useful posts are provided with some using pure text while the others include images and videos.
Useful Info – 10
The information provided here is very useful not only to business owners and marketers but as well as to business students. A great resource for topics dealing with conceptualizing and implementing marketing ideas.
Overall Experience – 9
A very useful site for people in business and marketing. The well-written and engaging content far outweighs the simple design which is just fitting to allow regular readers and visitors to focus on the articles rather than the extras.
Learn more about Leanometry here.