Lenstore


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Lenstore.co.uk is your one-stop shop for your basic contact lens needs. You can choose from a wide variety of brands and lenses to suit your preferences.

Visual Aesthetics – 9

The site presents a very sensible and clean layout. The blue and white color scheme is non-distracting, and lets you focus on your shopping. There many elements fitted together on the front page, and this can become a two-edged sword. Some shoppers who want something very specific in mind may find this aspect useful. However, other first-timers may also find the layout overpowering and confusing to look at.

User Friendliness – 9

As mentioned in the previous point, the layout can serve to either aid or distract. Once the shopper has decided on a product, however, the site provides a detailed and thorough shopping experience. Before adding the item to the virtual basket, there are specifics for the left eye and right eye lenses to be inputted by the shopper. Similar items are placed side-by-side to let the shopper compare prices and determine his or her purchase.

Reading Enjoyment – 9

While the product and brand descriptions are not exactly entertaining, Lenstore makes up for it with informative write-ups that are easy to understand. These descriptions present the features and advantages of each product well, and help the shopper discern which item is best for their needs.

Useful Info – 10

Each product and brand category comes with a comprehensive description and a few tips on usage, cleaning, and storage. The shopper can also narrow down his or her search by clicking on his or her preferred brand. Testimonials also serve as great aid for decision-making. Product recommendations also help shoppers who may want to add a few more items to their basket.

Overall Experience – 9

Lenstore provides a sensible and quick lens-shopping experience that pragmatic and efficient people will enjoy.

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Jonette

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